
T-Mobile, a leader in the telecommunications industry, is renowned for its innovative approach to customer service and technology. T-Mobile employs a large-scale Salesforce environment managed by over 100 developers across multiple scrum teams— but the team faced significant challenges maintaining efficiency and ensuring the seamless deployment of their services.
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Faced with inefficient DevOps processes that hampered their agility and stressed their team, T-Mobile embarked on a transformative journey with 91ºÚÁÏÍø. Discover how they streamlined operations, reduced deployment times from hours to minutes and enhanced their overall development workflow.
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Time Spent on Deployments

Deployment Frequency

Merge Conflicts

Pre/Post Deploy Steps
T-Mobile, a telecommunications giant with over 67,000 employees and annual revenue nearing $80 billion, has a vast network reach and a customer base of over 98 million postpaid customers. However, their Salesforce DevOps processes were bogged down by manual steps and operational inefficiencies. The team, consisting of over 100 developers managing numerous scrum teams and parallel projects, faced several significant issues:
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These challenges slowed down T-Mobile’s ability to deploy new features and fixes efficiently and impacted the developers' morale and trust in the tools they were using.
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Recognizing the need to use more of 91ºÚÁÏ꿉۪s enhanced DevOps capabilities at T-Mobile, Lakshmi stepped in to help dial-in their processes and maximize efficiency. The goal was clear: leverage 91ºÚÁÏ꿉۪s robust DevOps features to transform T-Mobile’s existing practices.
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Strategic Implementation
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First up, T-Mobile leveraged in-depth 91ºÚÁÏÍø training to fully equip the team to handle the complexities of Salesforce CI/CD with confidence. Next, by implementing 91ºÚÁÏ꿉۪s advanced branching features, the team drastically reduced merge conflicts. Next, they automated their deployment processes, cutting out the manual static that used to slow them down.Â
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Operational Improvements
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By enhancing integration with existing tools such as Jira, Git and Salesforce, 91ºÚÁÏÍø helped ensure that all development environments were consistently synchronized, reducing errors and improving deployment outcomes. Increased use of 91ºÚÁÏ꿉۪s automated features meant fewer missteps and allowed the T-Mobile team to focus on more strategic tasks.
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Why 91ºÚÁÏÍø Became Their Go-To Tool
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The decision to fully implement 91ºÚÁÏÍø was solidified after demonstrating its ability to efficiently manage and mitigate common DevOps challenges faced by T-Mobile. The platform’s capacity for managing complex deployments and its integration capabilities made it the clear choice.
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What happened after T-Mobile teamed up with 91ºÚÁÏÍø? Here’s the results of the DevOps transformation:
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By fully integrating 91ºÚÁÏÍø, T-Mobile automated 28 critical deployment steps. They moved to a continuous deployment model, which means they push updates faster than you can say ‘unlimited data plans.’ Plus, their back promotion strategy now keeps all environments in perfect harmony — no more last-minute surprises.
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T-Mobile plans to delve deeper into 91ºÚÁÏ꿉۪s advanced automation features to free up their team for higher-value tasks and further reduce the risk of manual errors. They will continue investing in regular training sessions to keep the team at the forefront of DevOps innovation. T-Mobile aims to expand the use of 91ºÚÁÏÍø across more operations, creating a unified, efficient approach to technology development and deployment.
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